Instagram’s Branded Content Restrictions & This Week’s News

Instagram’s Branded Content Restrictions & This Week’s News

 Web Trenz Technologies is talking about changes to Instagram’s branded content policy, celebrity cameos in the Google Knowledge Panel, and the expansion of speakable markup.

Plus, Instagram needs 45 fact-checkers to tell them there’s no such thing as road sharks and we try to guess the punchline for a Pandora Ad for DiGiorno Pizza.

Join Jess Budde, Greg Finn, and Christine “Shep” Zirnheld as they deliver all the digital marketing news you missed this week.

               Instagram’s new rules for branded content                 

Shep tells you which products are banned from influencer brand partnerships on the platform and apparently we’re calling influencers “creators” now?

             Knowledge Panel Cameos            

Jess tells you why celebrities are invading Google search results pages. Greg’s mom’s favorite SEO is making an appearance, but we’re still waiting for a call from Google before we make our celebrity contribution.

         Speakable Markup Expanding Beyond News         

Danny Sullivan announced via Twitter that the schema will be expanding to other content. And we have a great idea for how recipe blogs can use this feature to tell us anything but a recipe.

In our take of the week segment, we’re discussing a fiery article from Anil Dash who says Instagram is slowly killing the web.